Essential cookies
Purpose: core site functionality, security, session management.
Examples
session_id, csrf_token, cookie_consent_status
Retention
Session duration or up to 12 months for preference storage
1) Cookie categories 🍪
We divide cookies on this website into exactly three categories. You can manage your consent at any time using the "Manage cookie preferences" button in the footer or on this page.
Analytics cookies
Purpose: measuring traffic, user behavior, site performance.
Tool
Google Analytics 4
Examples
_ga, _ga_XXXXXXX, _gid, _gat
Retention
Up to 14 months
Marketing / advertising cookies
Purpose: remarketing, personalized ad delivery, conversion tracking.
Retention
Up to 540 days (Google Ads default)
What they do
These cookies and tags help us understand which ads lead to actions (such as contact requests) and may allow us to show relevant ads to people who previously visited our site.
2) Marketing cookies disclosures 📣
The statements below describe how advertising cookies and tags may be used when you opt in.
Third-party ad serving
Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.
Advertising partners
We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.
Remarketing
We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.
YouTube and Display Network
Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.
Tracking technologies we use
We use the following tracking technologies on this website:
- Cookies (first-party and third-party)
- Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags
Advertising measurement
We use conversion tracking to understand which advertisements lead to actions on our website such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.
Technologies active on this site
Advertising and analytics technologies active on this site:
- Google Ads (gtag.js / Google Tag Manager)
- Google Analytics 4
- Google Remarketing Tag
- Meta Pixel (Facebook / Instagram)
Opt-out from personalized advertising
You may opt out of personalized advertising at any time:
- Google Ads Settings: https://adssettings.google.com
- Your Online Choices (EU): https://www.youronlinechoices.eu
- Network Advertising Initiative: https://optout.networkadvertising.org
- Digital Advertising Alliance: https://optout.aboutads.info
Opting out does not remove ads entirely you will continue to see non-personalized advertisements.
Cookie preference management
Use the link below to open the consent panel and accept or reject each category independently.
3) Consent requirements ✅
We use a consent banner and a preferences panel that allow you to choose what you want to allow. Analytics and marketing cookies are not activated unless you opt in.
Consent banner behavior
- Offers three options: "Accept All", "Reject Non-Essential", and "Manage Preferences".
- Does not activate analytics or marketing cookies until you accept.
- Stores your choice in localStorage for 12 months.
- Reject keeps only essential cookies active.
- Links directly to /privacy-policy/ from the banner.
Consent statement
By clicking 'Accept All Cookies', you consent to the storing of cookies on your device for analytics and advertising purposes, including personalized advertising delivered by Google and Meta. You may withdraw consent at any time through the cookie preferences panel without affecting the lawfulness of processing that occurred before withdrawal.
EEA and UK users
Users in the European Economic Area and the United Kingdom receive this consent notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Consent is recorded with a timestamp and may be audited upon request.
Withdrawal of consent
You may withdraw consent at any time by clicking 'Manage cookie preferences' in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.
4) Data Sharing with Advertising Partners 🔁
We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:
Google LLC
Cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
Meta Platforms, Inc.
Pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy
We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only not resold to unaffiliated third parties.
Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.
5) Lead Forms and Contact Requests ✉️
When you submit a contact form, request a quote, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, and your message.
Legal basis
Consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).
Retention
Form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.
You may request deletion of your data at any time by contacting us at the email address in this policy.
A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.
6) Google Services and Advertising 🔎
This website uses the following Google services:
Google Analytics 4
Collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
Google Ads Conversion Tracking
Records when a user completes a defined action (form submission, call, purchase) after clicking one of our ads. This data is used solely for measuring ad campaign performance.
Google Remarketing
Allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).
Google Tag Manager
Deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.
Google's advertising products are governed by: https://policies.google.com/technologies/ads
7) Meta Advertising Services 📱
This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:
- Page views and time on site
- Specific conversion events (form submissions, purchases)
- Custom audience membership for retargeting purposes
We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.
Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy
To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/
8) Prohibited content self-declaration 🚫
This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.
9) Landing page integrity statement 🧭
The content of this website accurately represents the products and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.
10) Children's privacy 👶
This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at the address in this policy if you believe we have received data from a minor.
11) International data transfers 🌍
Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.
These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly.
Canada note
As a Canadian business, we may also process and store information in Canada. Some service providers may process data in other jurisdictions to deliver analytics and advertising features you consent to.
12) User rights (GDPR Articles 15-22) 🧾
If you are located in the EEA or UK, you have the following rights:
- Access (Art. 15): request a copy of data we hold about you
- Rectification (Art. 16): correct inaccurate or incomplete data
- Erasure (Art. 17): request deletion ('right to be forgotten')
- Restriction (Art. 18): limit how we process your data
- Portability (Art. 20): receive your data in a structured, machine-readable format
- Objection (Art. 21): object to processing based on legitimate interest
- Withdraw consent (Art. 7.3): revoke consent at any time without penalty
To exercise any right, email us at the contact address provided in this policy. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority:
- EU users: https://edpb.europa.eu
- UK users: https://ico.org.uk
If you are in Canada, you may also contact the Office of the Privacy Commissioner of Canada for general guidance on privacy rights and complaints under Canadian law.
13) What data we collect 📦
Depending on how you use the site, we may collect the following categories of information.
Information you provide
- Full name
- Email address
- Phone number
- Form submission content
Information collected automatically
- IP address
- Browser type and version
- Device type and operating system
- Cookies and tracking identifiers
- Usage data (pages visited, time on site, click paths)
- Conversion events (form submits, calls, purchases)
14) Legal basis for processing (GDPR Art. 6) ⚖️
Contact form data
Consent (Art. 6.1.a) and contract performance (Art. 6.1.b).
Analytics data
Consent (Art. 6.1.a).
Marketing and remarketing data
Consent (Art. 6.1.a).
Security and fraud prevention
Legitimate interest (Art. 6.1.f).
For users in Canada, we rely on consent and reasonable purposes consistent with Canadian privacy expectations. We aim to collect only what we need to respond to inquiries and maintain secure site operations.
15) Retention periods 🗂️
Retention schedule
Contact form submissions
2 years
Analytics data (GA4)
14 months
Marketing cookies (Google Ads)
Up to 540 days
Email communications
Duration of relationship plus 1 year
Server logs
90 days
Cookie consent records
3 years (audit requirement)
Why we retain data
Retention supports responding to inquiries, record-keeping for consultations, security monitoring, and (if you consent) performance measurement for advertising and site analytics. We do not keep personal data longer than necessary for the purposes described in this policy.
Deletion request
To request deletion, email [email protected] and include the email address you used to contact us.
Questions about privacy?
If you want to access, correct, or delete personal information you submitted to us, contact the studio and we will respond as soon as practical.
+1 604 734 4328
1138 Seymour St, Downtown, Vancouver, BC V6B 3M7, Canada
Related pages
- Terms of Service Legal
- Cookie Policy Cookies
- Contact Support
This policy is written for clarity and is intended to be consistent with advertising platform requirements and user consent expectations.